Stand out. Book up.

Promote yourself across Tripadvisor and drive more direct bookings with Sponsored Placements.

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Right place, right time, right guests

At this very moment, travelers are looking for a place to stay in your area. Make sure your property is top of mind.

Gain exposure

Reach ready-to-book travelers through high-profile ad placements across Tripadvisor.

Move up in our search results for hotels in your area (it pays to be high on that list!)
Showcase your property to travelers when they are researching competitive properties

Increase direct bookings (and profitability!)

Promote your rates and hotel links in each ad to drive direct bookings.

Secure prominent placement in your ad to stand out against OTAs and save on third-party commissions
Use our predictive data and automated targeting to reach high-intent travelers as they search in your area

Manage and optimize

Understand your performance and design your campaigns to meet your goals. You’re in the driver’s seat.

Customize your budget and ad schedule to run for key dates or periods of low occupancy
Only appear when your property matches traveler search criteria (e.g. Budget, Pool, Travel Safe etc.)

You can’t afford to get lost in the crowd

Get your own personal billboard on Tripadvisor: Sponsored Placements let you promote your property to high-intent travelers who are ready to book.

93%

of hoteliers rated Tripadvisor as an effective tool to drive direct bookings

Source: Jumpshot 2019

What hoteliers are saying

"Sponsored Placements is a powerful tool — it’s saving the season for us. It has increased our year over year bookings by 25%, and we're getting 6% more in revenue."

David Martínez Urgell

Digital Marketing and eCommerce Manager Derby Hotels Collection

"Tripadvisor is our most effective marketing tool. With Sponsored Placements, we can appear above search results – driving more traffic to our direct channels and saving me commission costs."

Gianfranco Acampora

Owner and General Manager Grand Hotel Aminta

"Sponsored Placements helped fill our rooms and increased occupancy…The results have been amazing — the Haveli has been seen 78,600 times more with our ads on Tripadvisor since we started Sponsored Placements, and we've received a 20% boost in booking referrals in the past six months."

Shambhavi Singh

Director Royal Heritage Haveli

"We’re seeing about a 300% increase in clicks with Sponsored Placements… And, we’re seeing an increase in bookings overall."

Kantapong Tanachotevorapong

Marketing Manager Bangkok Loft Inn

"We know Tripadvisor guests are more confident and more likely to book directly…We use Sponsored Placements to get more guests to book directly on our website, and increase occupancy and ADR during the high season."

Katarina Elez

General Manager Berkeley Hotel & Spa

Ready to increase your reach and boost direct bookings?

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Do more with Tripadvisor

REPUTATION PRO

Give travelers the confidence to book with you.

BUSINESS ADVANTAGE

Tell a better story.

Spotlight

Business-driving advice — all in one place.

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