Sponsored Placements
Stand out. Book up.
Promote yourself across Tripadvisor and drive more direct bookings with Sponsored Placements.

Right place, right time, right guests
At this very moment, travelers are looking for a place to stay in your area. Make sure your property is top of mind.

Reach ready-to-book travelers through high-profile ad placements across Tripadvisor.
- Move up in our search results for hotels in your area (it pays to be high on that list!)
- Showcase your property to travelers when they are researching competitive properties

Promote your rates and hotel links in each ad to drive direct bookings.
- Secure prominent placement in your ad to stand out against OTAs and save on third-party commissions
- Use our predictive data and automated targeting to reach high-intent travelers as they search in your area

Understand your performance and design your campaigns to meet your goals. You’re in the driver’s seat.
- Customize your budget and ad schedule to run for key dates or periods of low occupancy
- Only appear when your property matches traveler search criteria (e.g. Budget, Pool, Travel Safe etc.)
You can’t afford to get lost in the crowd
Get your own personal billboard on Tripadvisor: Sponsored Placements let you promote your property to high-intent travelers who are ready to book.
93%
of hoteliers rated Tripadvisor as an effective tool to drive direct bookings
Source: Jumpshot 2019What hoteliers are saying
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"Sponsored Placements is a powerful tool — it’s saving the season for us. It has increased our year over year bookings by 25%, and we're getting 6% more in revenue."
David Martínez Urgell
Digital Marketing and eCommerce Manager Derby Hotels Collection
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"Tripadvisor is our most effective marketing tool. With Sponsored Placements, we can appear above search results – driving more traffic to our direct channels and saving me commission costs."
Gianfranco Acampora
Owner and General Manager Grand Hotel Aminta
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"Sponsored Placements helped fill our rooms and increased occupancy…The results have been amazing — the Haveli has been seen 78,600 times more with our ads on Tripadvisor since we started Sponsored Placements, and we've received a 20% boost in booking referrals in the past six months."
Shambhavi Singh
Director Royal Heritage Haveli
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"We’re seeing about a 300% increase in clicks with Sponsored Placements… And, we’re seeing an increase in bookings overall."
Kantapong Tanachotevorapong
Marketing Manager Bangkok Loft Inn
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"We know Tripadvisor guests are more confident and more likely to book directly…We use Sponsored Placements to get more guests to book directly on our website, and increase occupancy and ADR during the high season."
Katarina Elez
General Manager Berkeley Hotel & Spa
Ready to increase your reach and boost direct bookings?
Get started
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